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The Mindful Drinking Blog

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How Super Bowl Beer Ads Sell an Experience

Let’s peel back the layers of what’s really happening during Super Bowl beer commercials and how they influence drinking habits.

5 Common Myths About Alcohol Moderation

If you’re exploring whether moderation or mindful drinking is for you, chances are you’ve encountered at least one of these myths.

How to Bounce Back from Mindful Drinking Slip-Ups (Guilt-Free)

How to bounce back after drinking too much? The answer lies in self-compassion, curiosity, and intentional steps from self-blame to progress.

What is Intermittent Sobriety?

If you’ve ever decided to skip alcohol during the week or join a dry challenge like “Sober October,” you’ve already practiced intermittent sobriety. Even if you didn’t call it that.

7 Ways to Turn Boredom Into Growth When Moderating Alcohol

Boredom after cutting back on drinking can be a doorway to creativity and growth—and help you discover who you are without alcohol.

How Alcohol Hijacks Your Dopamine (And How to Get Back On Track)

Ever wonder why that first drink feels so good, but the next few don’t hit the same? The answer lies in part with dopamine

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Mindful drinking 
Drinking habits 
Alcohol tracking 
Moderate drinking 

Quit Drinking 
Drink Less 
Dry(ish) January 
Binge Drinking 

Drinking Alone 
Drinking Too Much 
Sober Curious 
Avoid Hangovers 

Stop Drinking Beer 
Stop Drinking Wine 
Sober October 
Count Your Drinks 

Weight Loss 
Track Calories in Wine 
Track Calories in Beer 
Avoid Anxiety 

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Sunnyside is the leading alcohol health platform focused on moderation and mindfulness, not sobriety. On average, members see a 30% reduction in alcohol consumption in 3 months, leading to improved sleep, diet, and overall wellbeing.

Sunnyside is not designed to treat alcohol use disorder (AUD). For resources related to AUD, including how to get support, please visit the NIH website. We’ve also partnered with Moderation Management, a non-profit dedicated to reducing the harm caused by the misuse of alcohol.

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